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Amazon Crushes!
 

It was a fine week with Amazon leading the way.

In the attached video I'm talking about Amazon's huge win, why Starbucks is still dead money and Chipotle is hopeless. I also take a look at next week as I look to prune some dead weight from...

The Jeff Macke Portfolio
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Jeff's Retail Portfolio
$AMZN
$CMG
$SBUX
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Best Buy
Week in Review! Target, Mattel and Best Buy
 We're back! Good week for the Portfolio+ and most of the rest of Wall Street, to be honest. In this week's video, I'm breaking down Target's lay-offs, the Mattel trade and why Best Buy is the Big Box Minnesota retailer to buy into Christmas....
The Jeff Macke Portfolio
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macke portfolio
1167
Jeff's Retail Portfolio
$BBY
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Hasbro logo
Here's a new thing I'm doing!
 We're doing a new thing at Macke's Portfolio. Once a week, I'm getting together with Sean McLaughlin from All Star Options, and we're going to find an options trade to hunt for a new options trade for my members.  The goal is simple:...
The Jeff Macke Portfolio
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Week in Review!
 We got Tariff'ed! Brutal couple weeks for the Portfolio+ after the POTUS announces (then semi-unannounces) 130% Chinese tariffs. In this week's edition I discuss taking profits on Williams-Sonoma, the huge quarter turned in by $ESLOY and why...
The Jeff Macke Portfolio
Video
macke portfolio
1167
Jeff's Retail Portfolio
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Week in Review!
Here's my weekly video update for Macke's Portfolio+ members. It was a lousy week for our stocks as Stitch Fix beat estimates, raised guidance, and then tumbled 15%. As I discuss in the video, we've seen this type of reaction before after...
The Jeff Macke Portfolio
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macke portfolio
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Jeff's Retail Portfolio
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Sept 29
Week in Review!

Below is my weekly video for members of Macke's Retail Roundup.

Lousy week for the Portfolio+ as Stitch Fix beat estimates, raised guidance, tumbling 15%.  We've seen this before after the company reports, as I cover in...

The Jeff Macke Portfolio
Video
$TGT
$GAP
macke portfolio
1167
Jeff's Retail Portfolio
$UBER
$LEVI
$SFIX
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Week in Review!

Below is my weekly video for members of Macke's Retail Roundup.

A strong week for the Portfolio and the Starting 10, more room to run for mall stocks and beating the Market.

All this and more in this week's video!

...
The Jeff Macke Portfolio
Video
$TGT
$GAP
macke portfolio
1167
Jeff's Retail Portfolio
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$LEVI
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Week in Review!

Below is my weekly video for members of Macke's Retail Roundup.

A strong week for the Portfolio+ and the Starting 10, more room to run for mall stocks and beating the Market.

All this and more in this week's video!

...
The Jeff Macke Portfolio
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Macke's Retail Roundup
$TGT
$GAP
$LULU
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The Macke Letter
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Huge Week. Earnings review, the week ahead

Below is my weekly video for members of Macke's Retail Roundup.

Huge start to September for Portfolio+ members! Check out this week's video for updates on the Big Payoff from my Denim Trend bet, Lululemon's collapse and a...

The Jeff Macke Portfolio
Video
Macke's Retail Roundup
$GAP
$LULU
$ESLOY
$GAP
$M
$AEO
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New Trades, Earnings Review, Week Ahead

Below is my weekly video for members of Macke's Retail Roundup.

August started with Home Depot's Halloween Display and ended with Starbuck's Pumpkin Spice as America gears up for the Longest Christmas Season Ever.  

...
The Jeff Macke Portfolio
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Macke's Retail Roundup
$TGT
$GAP
$LULU
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$M
$BBW
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Peloton scores a beat and an Upgrade. More Trades!

Below is my weekly video for members of Macke's Retail Roundup.

Jackson Hole comments send retail flying! In the attached video, I welcome new members, set up possible trades for the next few weeks and hint at positions I'm...

The Jeff Macke Portfolio
Video
Macke's Retail Roundup
$TGT
$WMT
$GAP
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The WMT Effect & the Denim Trade

Below is my weekly video for members of Macke's Retail Roundup.

Jackson Hole comments send retail flying! In the attached video, I welcome new members, set up possible trades for the next few weeks and hint at positions I'm...

The Jeff Macke Portfolio
Video
Macke's Retail Roundup
$WMT
$TGT
$GAP
$LULU
$ESLOY
Members Only
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Making sense of the data and getting ready for a Huge Week!

Below is my weekly video for members of Macke's Retail Roundup.

It's been a solid week for the market and a great week for the RoundUp 10 Portfolio. In the below video I review trades I shared over the last week (Long $TKO,...

The Jeff Macke Portfolio
Video
Macke's Retail Roundup
$WMT
$TGT
$ULTA
$ONON
$TKO
$HD
$LOW
$TJX
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d
Peloton scores a beat and an Upgrade. More Trades!

Below is my weekly video for members of Macke's Retail Roundup.

Peloton beats by a mile and goes up ~0%. Crocs misses because of Tariffs and crashes over 20%. Dutch Bros goes anti-Starbucks and rips higher. Has the market gone...

The Jeff Macke Portfolio
Video
Macke's Retail Roundup
$AMZN
$PTON
$COST
$TKO
$ONON
$dis
$SG
$CROX
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Stocks to Buy as the Week ends in a Crash

Below is my weekly video for members of Macke's Retail Roundup.

Amazon leads to the downside as the week comes to a brutal end. Two portfolio changes and 2 stocks I'd buy in in this bloodbath. 

...

The Jeff Macke Portfolio
Video
Macke's Retail Roundup
$AMZN
$IMAX
$PTON
$WMT
$COST
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Hulking up into Earnings Season

Below is my weekly video for members of Macke's Retail Roundup.

The loss of a pair of 80s icons takes a bit of the fun out of a profitable week. What we learned from (and about) Chipotle, the meme stock Red Flag and...

The Jeff Macke Portfolio
Video
Macke's Retail Roundup
$CMG
$AEO
$XLY
$GAP
$KSS
$ONON
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Every month, I do a monthly Town Hall for my premium members at Macke's Retail Roundup+. This is meant to be a chance for my members to interact directly with me. I'll go over my portfolio, talk about my recent trades, and answer your...

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Macke Town Hall
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Below are the slides from my weekly video for members of Macke's Retail Roundup.

 

Stuck Starbucks:

 

 

Kohl's gets a...

The Jeff Macke Portfolio
Video
$SBUX
$KSS
$LULU
Macke's Retail Roundup
Macke Retail Roundup Live
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Introducing the Millionaires at Sea Luxury Cruise Stock Basket

If everyone hates cruising except Boomers and people who crave norovirus, why are the stocks hitting All-Time-Highs?

Royal Caribbean made the news for two reasons on Friday. First came reports that 140 people aboard $RCI's "Navigator of the Seas...

The Jeff Macke Portfolio
Video
$VIK $RCL $NCLH $CCL $DIS $LIND $EXPE $CUK
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J

Below is my weekly video for members of Macke's Retail Roundup.

I used yesterday's strength in a mall retailer to make room for a new position in my RoundUp 10. Hint: Think "Hims for Boomers."

Watch...

The Jeff Macke Portfolio
Video
Members Only
J

Below is my weekly video for members of Macke's Retail Roundup.

I used yesterday's strength in a mall retailer to make room for a new position in my RoundUp 10. Hint: Think "Hims for Boomers."

Watch...

The Jeff Macke Portfolio
Video
Members Only

Below is my weekly video for members of Macke's Retail Roundup.

Stocks ended a good week with a *thud as Tariffs take their toll. Not that there weren't any promising signs (see: Levi's and our old favorite, Aritzia...

The Jeff Macke Portfolio
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Chill

Written Portfolio Update of the RoundUp10 and Starting 10 portfolios through June 13, 2025

The Jeff Macke Portfolio
Jeff's Retail Portfolio
$spot $CHWY $GAP $BBW RoundUp10
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Below is my weekly video for members of Macke's Retail Roundup.

The SPDR S&P Retail ETF (XRT) closed the week up 0.5%, essentially unchanged. But under the surface, there's been a ton of action. 

...
The Jeff Macke Portfolio
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